{"id":1837,"date":"2017-02-14T19:00:49","date_gmt":"2017-02-14T19:00:49","guid":{"rendered":"https:\/\/www.lafosse.com\/?p=1837"},"modified":"2025-07-18T15:41:32","modified_gmt":"2025-07-18T15:41:32","slug":"what-the-top-10-of-talent-are-looking-for-and-how-to-be-that-brand","status":"publish","type":"post","link":"https:\/\/www.lafosse.com\/insights\/what-the-top-10-of-talent-are-looking-for-and-how-to-be-that-brand\/","title":{"rendered":"What the top 10% of talent are looking for – and how to be that brand"},"content":{"rendered":"
A company\u2019s values, culture, ethics… today\u2019s candidates look for so much more than a good salary and benefits package. Create – and genuinely be – a great company to work for and you\u2019ll find the very best people in your industry knocking at your door.<\/h5>\n

\u200bThe definition of a \u201cgood job\u201d has changed a lot in recent years. A strong compensation package, job security and the promise of career progression are no longer enough to consistently pull in and retain the very best talent available. This is particularly true of the younger generation who, as Forbes recently described it, wants to be \u201cmore than a cog in a massive machine\u201d.<\/p>\n

Today\u2019s employee is looking for a job that will give them a sense of purpose, an employer that shares their values, and a workplace with a culture aligned with their own. As these attributes are so vital to today\u2019s candidates, they are increasingly turning to sites such as Glassdoor to find out exactly what it\u2019s like to work for you, using reviews, CEO approval ratings and even office photos.<\/p>\n

This means that when it comes to creating and marketing your employer brand, it makes sense to lead with your values, how you intend to make a difference to the world, and what it is that you really want to do as a business – beyond just making money. And most importantly in this climate of transparency, it needs to be genuine. If you have created a great place to work, and your employer brand is a true reflection of what you stand for, you\u2019ll find yourself attracting not only the best talent – but the best talent that suits you.<\/p>\n

Our Story<\/h3>\n

At La Fosse, we\u2019ve built a world-class recruitment team. This success is down to a huge number of factors, but one of the most significant is simply that we\u2019re a great place to work. Looking after people, ensuring their quality of life, and maintaining a co-ownership program and a flat organisation structure have helped us build a culture that good talent wants to be a part of. And that culture, that genuine employer brand, is visible to our candidates from the very beginning. This is not only down to reviews on sites like Glassdoor, but because we actively begin building relationships with potential candidates from the earliest stages – we talk to them. By doing this we reaffirm that we care about our team, that we\u2019re eager to communicate with them on their level, and that we\u2019re a productive, nurturing company that\u2019s just as interested in them as they are in us. By following that model, we\u2019ve built up a team that has helped us:<\/p>\n